Billboard goes up outside Madison Square Garden challenging LeBron James to join the Knicks

Published on April 6th, 2018

NY DAILY NEWS

As Wayne Gretzky said, you miss 100 percent of the shots you don't take. So why not take the real long shot.

A billboard on 7th Avenue between 31st and 32nd streets - facing the main entrance to Madison Square Garden — sets a goal of getting LeBron James to sign with the Knicks this summer, equipped with the hashtag #KINGJAMESNYC18.

"King of New York? Prove it," reads the billboard, which says it's paid for by @NYCAdsCo

Read the full article here:
https://www.nydailynews.com/sports/basketball/knicks/billboard-msg-challenging-lebron-join-knicks-article-1.3918391